After four years of producing and leading content strategy for Buildertrend’s flagship podcast, I transitioned into a co-host role, where I actively engage with nearly 10,000 construction professionals each week through dynamic, thought-provoking episodes.

By leveraging my deep understanding of the industry and brand values, I contribute to content that resonates with our audience and drives thought leadership in the construction tech space. This experience has honed my skills in storytelling, brand marketing, and customer advocacy, strengthening my ability to build trust, amplify brand messaging, and foster a loyal community of professionals.

My brand and content team led a repromotion campaign of the company’s flagship podcast, launching new dedicated channels on Instagram and TikTok @thebuildingcodepod. In just two months, the podcast’s reach doubled on social media. We hit a milestone 250th episode, which only 2% of podcasts reach.

Credits:
Video & Production: John Beck
Content Strategy: Chelsea Cole
Co-Host: Charley Burtwistle